How Product Photography Can Increase Conversions For Your Ecommerce Business

Product photography at Little Wolf Collective will help you create first impressions and increase sales, whether you’re selling online or in person. In fact, one study found that people process images in just 13 milliseconds!

Product Photography

While having a professional camera will make the process easier, you can take high-quality product photos with just a smartphone and some basic equipment.

Product photography is a highly-skilled, lucrative niche that requires a lot of equipment. It’s possible to get by with a point-and-shoot camera, but if you want to be a professional in this field, your gear must be top-notch. The best cameras for product photography are high-resolution with a large sensor and an interchangeable lens. The ideal camera will also have a good low-light performance.

When choosing a camera, consider the specific requirements of your work and your budget. Determine what type of products you will be photographing and how they will be used (e-commerce, print, social media). You should also think about whether you will be shooting on a tripod or not. A good tripod is important for achieving sharp, clear images. Finally, think about the features that you need, such as a fast autofocus system.

Most product photographers shoot in manual mode, but some use automatic settings. This is because a computer can’t always make the right adjustments automatically, and it’s better to have complete control over all of your settings. A good quality lens is another essential component of a great camera for product photography. The lens must be able to focus on the fine details of the product, and it should be able to handle a wide range of focal lengths.

A camera with a high ISO range is also an asset for product photography. A higher ISO setting allows the camera to capture more light in darker conditions, which is useful for reducing shadows and glare. It is recommended to read reviews and compare samples of the camera’s image quality and low-light performance before making a purchase.

The shutter speed is also an important factor to consider when choosing a camera for product photography. The shutter speed must be fast enough to ensure that the subject is not blurry, but not so fast that the photographer’s hand shake will cause a blurry image. A shutter speed of 1/80 seconds or lower is typically sufficient for product photography, but you may need to experiment with different settings to find the best one for your needs.

Plan Your Shoot

Product photography is a key part of your brand’s image. High-quality images can increase conversions, and they also help to build trust with potential customers. To get the best results, it is important to plan your shoot in advance. This will help you to avoid missing any important shots and ensure that you have all the necessary equipment on hand.

To begin, create a shot list that includes all the different photos you want to take. Make sure to include a variety of angles and perspectives of the product, as well as any lifestyle shots that you may need to tell your product’s story.

It is also a good idea to consider adding in some props to your shoot. These can add a bit of color and dimension to your shots, and they can also help to create a more realistic scene that will give your customers a sense of what it would be like to use the product. For example, if you are photographing a leather wallet, you might want to include some props such as pens, keys, or cash.

Once you have a shot list, it’s time to start planning out your set-up. This is where it becomes important to have a good understanding of how your lighting will work, as this can make or break your product photography. You should also make sure to bring any extra equipment that you may need, such as a tripod or flashes.

Also, be sure to consider the location of your shoot. If you are shooting indoors, be sure to choose a space that is large enough to accommodate your product and any props that you might be using. It is also a good idea to bring a few backups of any props that you are using in case one breaks or gets lost during the shoot.

Finally, be sure to keep in mind that you will need to spend some time retouching your photos after the shoot is over. This is where it is important to have access to a quality editing software such as Adobe Photoshop.

Take a Lot of Photos

When shooting product photos, it’s important to take a lot of them. This way, you can select the best ones to edit and use on your ecommerce website or catalog. Having multiple shots of the same product will also help you establish your photography style and create consistency across all your images.

When you’re taking your product photographs, be sure to use the widest possible aperture (lowest f-stop) to ensure that the product is the focal point of the image and that everything else blends into a creamy bokeh background. You’ll also want to make sure that you’re using a tripod to keep the camera steady.

You’ll also want to pay close attention to your lighting. If you’re not careful, your images can end up looking flat and unprofessional. Try to use natural light whenever possible, but if that’s not an option, you can always use a studio flash or other artificial light source to help create even and bright lighting.

In addition to capturing high-quality, attention-grabbing images, you’ll also need to spend some time on post-processing. This is a vital step because it can make or break your final product photo. By adjusting the brightness, removing any blemishes, and color toning, you can bring your images to life and help them stand out from the competition.

The quality of your product photos is a reflection of the overall quality of your brand, so it’s worth investing the time and effort to get them right. With a little practice, you can create stunning, professional-looking photos that will grab the attention of your customers and inspire them to buy.

Remember, product photography is a skill that takes time to master. Don’t be discouraged if your early efforts don’t come out as well as those of the professional photographers you admire on social media. It takes years of experience and plenty of patience to develop a photographic style that perfectly reflects the qualities and values of your brand. So, stay patient and keep shooting! You’ll eventually get there.

Edit Your Photos

Product photography is just one of many tools that are necessary for a successful ecommerce business. To make sure your products are converting as they should, you need to focus on not only taking good photos but also editing them appropriately.

The right product photo can make or break a sale. Today’s consumers expect beautiful, high-quality images and will quickly move on to other options if they see poorly lit or low-quality photos. This makes it crucial to invest time and effort in creating high-quality images that accurately represent your products and brand.

Once you have taken your product photos, you will need to edit them to remove any imperfections such as dust specs, fingerprints, blemishes or reflections. You can use an app such as TouchRetouch or Snapseed on your mobile device to do this. It is important not to overdo it with the editing, however. Too much editing will detract from the quality of your images and may look artificial and overdone.

After you have removed any imperfections, you will need to adjust the brightness, contrast and sharpness of your image. Make sure to save your adjustments as a preset so that you can apply them to all of your product photos in the future. This will help you save time and ensure that all of your images are consistent.

In addition to adjusting the brightness and contrast, you will also want to edit your photos for color and tone. Make sure that the colors in your images are accurate and that they are pleasing to the eye. In addition, you will want to edit for composition by cropping your image or removing any unnecessary elements.

Another aspect of editing your product photos that is often overlooked is the use of textures and filters. This can add a more authentic, handmade feel to your product photos and help to distinguish them from the competition.

Finally, if you have the resources available, you should consider adding some animation to your product photos. This can give your customers a more dynamic shopping experience and can drive more conversions. For example, a GIF showing your product in motion can show off its features and help to tell a story about it.

Signs You Need a Tankless Water Heater Repair

It’s not always obvious when your tankless Hot Water Now CO heater needs a repair. Here are some signs you need to call in a plumber:

Water Heater Repair

Like any appliance, your tankless water heater requires regular maintenance to function properly. Our experts can establish a maintenance schedule for you that maximizes its life.

When a tankless water heater provides low hot water pressure, it can be a sign that something is wrong. If you notice this problem, addressing it immediately before it worsens is important. The good news is that many issues with tankless water heaters can be fixed without the help of a professional. Here are a few common problems and simple solutions that can save you the time and expense of calling a plumber.

All tankless water heaters have an inlet filter to catch debris and prevent it from entering the heater. Over time, depending on the quality of your water, this filter can get clogged with sediment. It is recommended to clean the inlet filter about once per month to ensure proper function. You can do this by turning off the water and removing the filter to check for obstructions. You can then clean it with vinegar or a calcium and lime rust remover.

Low Water Pressure

If the problem with your tankless water heater is low water pressure, there could be a number of reasons for it. First, you should determine if the issue is limited to one or more faucets and fixtures, or if it affects the entire house. This will help narrow down the cause of the problem.

Another possible reason for low water pressure is that the gas pressure is too low in your home. If this is the case, you should contact your utility company to see if they can help.

Finally, you should also look for obstructions in the water filters, pipes, and fixtures that may be causing the low water pressure. You can have technicians clear out any obstructions or install a water softener in your home to avoid future problems.

If the issue is not related to your home’s plumbing, it could be that the shut off valve on the water heater is partially closed. This is a safety feature that is designed to shut off the flow of water if there is a problem with the water heater, but it can be accidentally closed by children or pets. To resolve this, you will need to have a plumber open the valve all the way.

Ignition Failure

If your tankless water heater keeps cycling, indicating that it is trying to ignite and heat the gas but failing to do so, there may be a problem with the fuel supply. A common cause of ignition failure is a gas line that is either closed or disconnected from the unit. Inspect the line and ensure it is open and free of blockages. You should also check if other gas appliances in your home are functioning correctly to determine if this is a specific water heater issue or an overall gas supply problem.

When you see the error code 11, it indicates that your system is unable to ignite the pilot flame. This can be caused by a number of issues including insufficient gas supply, airflow issues or a debris-clogged pilot flame sensor. If this is the case, you should call a licensed contractor to inspect and repair the water heater.

If you see the error code 12, it indicates that your tankless water heater cannot create a continuous current to ignite the burner. This can be caused by a number issues including low voltage, mechanical problems or a malfunctioning electronic board.

In many cases, you can fix this problem by resetting the water heater. This typically involves turning off the power to your unit, draining it of any sediment and flushing the unit according to its manufacturer instructions. You should also make sure that the unit has adequate gas pressure to avoid over-fueling it and causing a fire.

Your circuit breaker is constantly tripping. If this is a consistent issue, you should start by checking all other electrical devices and appliances to ensure they are turned off. You should also ensure the circuit breaker that corresponds to your tankless water heater is in the on position.

Moisture causes corrosion and other issues in tankless water heaters, so it is important to keep them clean. Inspect the heat exchanger and burner for any signs of moisture or condensation. You should also check to ensure the gas valve is in the on position and that the venting is clear of obstructions (inside and outside your home) and complies with the manufacturer’s specifications regarding bends, lengths and clearance requirements.

Frozen Pipes

It’s fairly common for the pipes around your tankless water heater to freeze, especially in cold climates. You may be able to defrost your tankless water heater frozen pipes by applying heat to them with electric space heaters or hot towels, but you’ll want to hire a plumber if the problem has gone on for a long time. Frozen pipes are dangerous, and they can burst and cause flooding throughout your home.

The first step in dealing with a frozen tankless water heater is to turn off the electricity and gas supply. Once that is done, the next step is to locate the frozen pipes. Use your hand to feel around the outside of the pipe and find a spot that is ice cold. This will help you determine whether the pipes are frozen or if your tankless water heater is actually frozen.

After locating the frozen pipe, you should apply heat directly to it with hot towels or space heaters. You can also try running a faucet to release pressure, but make sure that the faucet is turned off as the pipes begin to thaw. Once the ice has melted, you can then close all of the valves to your tankless water heater and turn it back on.

You should always prevent freezing in your tankless water heater by properly insulating your house’s plumbing system. You can use heat tapes, lagging foams, and other insulation to prevent your pipes from freezing in the cold weather. You should also keep your water heater at least 20 feet away from any exposed flammable objects and place it somewhere that isn’t in a drafty area. Taking these precautions can prevent your tankless water heater from freezing in the winter and help you avoid costly repairs. A professional plumber can give you additional advice on how to prevent your tankless water heater from freezing in cold temperatures. They can also inspect your system for any signs of damage caused by a frozen water heater. They can recommend the best solution for your situation.

Rotten Egg Smell

The rotten egg smell emanating from your tankless water heater is not only unpleasant, but it can also be a sign of dangerous bacteria. This problem is typically caused by hydrogen sulfide gas, which can occur from corrosion or from naturally occurring sulfur bacteria in well water. If hydrogen sulfide is found, the water needs to be flushed and cleaned. This process is fairly easy and can be done by shutting off the power to the unit, disconnecting a hose from the unit, turning on the water, and following the manufacturer’s instructions to flush the unit. This should be a part of your regular maintenance schedule, as it will help prevent more serious issues in the future.

In some cases, the rotten egg odor may be present only in hot water, suggesting that there is a chemical reaction taking place within your water heater. This can be the result of a magnesium rod installed to inhibit corrosion, which can produce hydrogen sulfide by chemically reducing sulfates in the water. In these instances, removing the magnesium rod can solve this issue. However, doing so will likely reduce the lifespan of your tankless water heater.

The odor can also indicate a sewer leak, particularly when the smell is strongest during heavy rainfall. If you suspect this is the case, you will need to consult a plumbing professional.

If you’re experiencing any of these problems with your demand water heater, it’s important to call a qualified plumber right away for a quick diagnosis and repair. Different plumbers charge different rates, so it’s wise to find several and compare their rates before making a decision. You can also try to troubleshoot on your own before calling a plumber, such as ensuring the breaker hasn’t tripped (for electric units) or that the gas valve is fully open (for gas-powered units).